The 2009 Sonoma-Loeb Chardonnay is a rich, intensely flavored wine with balance and finesse. It has many fans and a number of prestigious awards. It is also carbon neutral.
To offset the carbon generated through growing, harvesting, producing, bottling and shipping its wine, Sonoma-Loeb purchased carbon credits for The Garcia River Forest. Carbon Solutions America made the calculations for determining the wine’s carbon footprint and the number of credits required to offset it.
Offsets were calculated to include not just production, but the complete carbon footprint including vineyard practices, electricity, waste treatment, winemaking, refrigerants, packaging & shipping. For more information see Greenhouse Gas Inventory.
Taking care of the environment always been important to John Loeb as he was the first chairman of the New York State Council of Environmental Advisors (resolving conflicts among environmentalists, business operators and farmers) and an advisor to Governor Nelson Rockefeller on Environmental and Economic Affairs from 1967-1970.
As a pioneer in environmental initiatives, winery owner and former Ambassador to Denmark, John Loeb wanted to make a difference and set a standard for other wineries. “The wine industry straddles the fence between agriculture and manufacturing,” Ambassador Loeb said. “So while we are not at all major polluters, we can help lead the way for others, not just to identify a marketing advantage, but to make a real difference.”
Ambassador Loeb continued, “The rush to be perceived as ‘green’ and as ‘earth-friendly’ has created tremendous confusion, so we sought both to serve as an example to other wineries and to help establish easily-understood and transparent measurements by which products could be judged.”
Please join the Loeb family in support of minimizing our carbon footprint and supporting green initiatives.